The Black Eyed Peas Comic-Con Connection

By Mark Blackwell
You’ve probably heard of VR – Virtual Reality, but how about AR – Augmented Reality?
A company called Mira is taking their AR tech to San Diego Comic-Con, with the help of the Black Eyed Peas!

According to Mira, their mission is to “enhance the ways humans interact with each other”. Their technology, called Prism, is an AR headset that works seamlessly with the iPhone. They’re taking pre-orders at Comic-Con, or on their website at and will arrive to consumers in time for the holidays.

According to Mira, “users simply open an app on their iPhone, slide the phone into the Prism headset and begin exploring the wonders of interactive, holographic content.

Prism’s clear lenses enable users to remain present, setting the Mira experience apart from the isolation inherent in virtual reality. With the power of Mira, multiple headset users can share an experience together, and anyone with an iOS device (iPad or iPhone) can use Mira’s Spectator Mode to join into the experience in real time, enabling collaborative exploration in augmented reality.

Through Spectator Mode, users can also record video or capture photos of their friends’ experience and easily share via social media.

This shared interaction is Mira’s first step toward connecting everyone in the augmented world”.

Now the exciting part for those attending Comic-Con…

This Saturday, July 22, there will be a panel with the Black Eyed Peas @ 6:30pm at the Omni Hotel (next to Petco Park). The Panel will be moderated by Mira’s co-founder and COO, Matt Stern, with The Black Eyed Peas to discuss their newest graphic novel album “Masters of the Sun – The Zombie Chronicles” (Marvel) and their collaboration with Mira as its AR partner.

More from Just Mark

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